Set up once. Then run the same simple rhythm everyone on the team runs — two invites, two follow-ups, and fifteen presentations a month. That's the whole job. Everything else is here to learn as you go.
Decide. It's in the moments of decision that your destiny is shaped.
Open the Yellow Pad and get your people in — everyone you know, no prejudging. Aim for 100 names to start. The Pad keeps them organized and tells you who to reach next.
Open the Yellow PadDo these in your in-between time — when you're not out inviting people. They matter, but they don't grow your business. Reaching out, following up, and getting people in front of the story does.
This is what you do, over and over. Simple enough that anyone can run it on day one.
You don't need any of this to start. Come back whenever you want to go deeper.